Sets up analytics monitoring for their website together with a dashboard to highlight the results.
Doneer Effectief uses principles from the effective altruism movement. Their mission is to make it easy to donate to global effective organizations from within the Netherlands.
Their website plays a key role in realizing this goal, but how effective is their website? In this project, we set up analytics monitoring for their website together with a dashboard to highlight the results. Already during the lifetime of the project, useful insights were gained about their referral traffic facilitating cross-sector comparisons.